Suggestive trademarks typically suggest the quality or nature of the goods and/or services being applied for but do not directly describe it, such as with descriptive trademarks. In essence, a suggestive trademark hints at or alludes to some element of the goods or services.

For example, NETFLIX ® does not describe streaming movies online but instead suggests that the “flix” is provided through the “net” (e.g., internet).

Relative Strength of Protection for a Suggestive Trademark
Relative Strength of Protection for a Suggestive Trademark